From Start-Up Scale to Enterprise Transformation

I help organisations grow by aligning purpose, people and performance — translating vision into strategy, and strategy into results.

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“Courage, curiosity and clarity aren’t soft skills; they’re the strong ground on which modern leadership stands.”


Across fintech, retail and social enterprise, I’ve led large-scale transformations that turn complexity into clarity and growth into impact. My approach combines strategic foresight with hands-on leadership — creating systems and cultures where innovation and performance thrive together.

What I do best


Strategic Growth & Transformation

Leading change from vision to execution, shaping strategy that drives sustainable commercial outcomes.

People & Culture Leadership

Building high-performance cultures grounded in trust, purpose and accountability.

Customer & Brand Strategy

Creating brands and experiences that connect meaningfully with customers and deliver measurable value.

Digital & Systems Innovation

Championing innovation that integrates technology, data and design thinking to unlock performance.

Financial & Commercial Acumen

Combines superior financial literacy (99th percentile Talogy score) with direct budget accountability exceeding $47 million.

Governance & Partnership

Collaborating with boards, founders and investors to ensure strategy, risk and culture align.


How I Lead

My leadership is grounded in courage, curiosity and clarity — creating the conditions for people to perform at their best. I approach business as a system: every decision, policy and relationship shapes the whole. By aligning purpose, performance and people, I help teams move confidently through uncertainty and build capability that last.



Recognition and Results

Recognition that reflects not just performance, but the culture and impact behind it.

  • Winner: Overall winner. Tax Traders. Best Places to Work (BPTW) Awards.

  • Winner: Small business (20-49 employees) category. Tax Traders. Best Places to Work (BPTW) Awards

  • Winner: Silver - Best Local Brand. The Warehouse Battle For Pav (Kiwi Scrabble). Festival Of Media APAC

  • Winner: 2 Gold and 2 Silver. The Warehouse Goodnight Kiwi. Beacons media awards 2020

  • Winner: Silver - Short-term success and Bronze - Retail category. The Warehouse Big Toy Month. Effie awards 2019

  • Winner: Best Retail and Home Shopping Campaign. Ann Summers. Campaign Media Awards 2011, UK

  • Winner: Best Retail and Home Shopping Campaign. Ann Summers. Campaign Media Awards 2012, UK

  • Winner: Design Team of the Year. Ann Summers and FITCH. Retail Week Interiors Awards 2012, UK

  • Winner: Best Newcomer to TV and Best Use of Low Budget. Ann Summers. Thinkbox awards 2012, UK

  • Winner: Emerging Retailer of the Year. Retail Week Awards 2007, UK


  • "I work with a lot of impressive founders, but it’s rare to come across an executive with Becki’s commercial acumen. During due diligence, she responded to investor queries across marketing, sales, and product with clarity and confidence, bringing both technical depth and strategic insight. She made a real impact on the success of the raise."

    -Matthew Maher, Director, Maher & Associates

  • "Becki has a practical, entrepreneurial mind and is committed to ensuring that marketing really propels a business forwards. She is also an outstanding Manager, self-aware and flexible in her drive to get the most out of her team."

    - Hannah Lobban, Senior L&D Manager, Etihad

  • "With her unique marketing flair, Becki provided quality insight and advice during the brand development process. Distilling complex concepts into action and outcome is business as usual for Becki. Her top notch consulting would benefit any team."

    - Cain Reid, TPRM Capability Owner, Heineken


From leading growth to shaping governance.

The same principles that drive high-performing teams — clarity, courage and systems thinking — underpin my approach to the boardroom.

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